![]() The crown motif from the top of the Keep Calm poster is located at the plus minus ± and section § keystrokes (Alt 0177 and Alt 0167 on Windows). Keep calm poster templates from Adobe Express make the design process easy. The lowercase g follows the Gill / Johnston eyeglass model, but also included is an alternative, single-storey g at the Alt-G keystroke (Alt-0169 on Windows) normally used for the copyright symbol, which has been relocated elsewhere in the fonts.Īn alternative lowercase t, without the curved wedge cutaway, is provided at the Alt-T (dagger) keystroke (Alt-0134 on Windows). Wallcousins’s lettering balanced intuitive human qualities and the pure pleasure of drawing elegant contemporary characters, against an underlying geometry of ruled lines, perfect circles, 45° terminals, and a requirement for no-nonsense clarity. This has required the creation of new lowercase letters that are believably 1939 that maintain the influence of Gill and Johnston while also hinting at the functional imperative of a wartime drawing office. The Gill Sans influence is apparent, in the R particularly, the M’s perfectly pointed vertex is redolent of Johnston’s Underground, and the most anomalous character, the C, resembles the ‘basic lettering’ of engineers that provided the vernacular sources for the Gotham typeface.ĭeveloping the Keep Calm typeface has been an exercise in extrapolation an intriguing challenge to build a whole, high quality font family based on the twelve available capitals of the Keep Calm poster, and on similar lettering from the other two posters in the original series. Bex Lewis of Manchester Metropolitan University has revealed that the original poster was hand drawn by the illustrator and painter, Ernest Wallcousins. Recent research at the National Archive by Dr. When I first saw the Keep Calm and Carry On poster, I wrongly assumed the letters to be Gill Sans. The four italics have been optically corrected with revised, ‘true italic’ forms of a and f. The family now contains a full complement of Latin Extended-A characters, Welsh diacritics and Irish dotted consonants. in Alnwick, Northumberland, was sorting through a box of used books bought at auction when he uncovered one of the original Keep Calm and Carry On posters. Version 2.0 (2017) is a comprehensive update which consists of numerous refinements and improvements across all weights. A new book published by Imperial War Museums tells the story behind Britain's famous 'Keep Calm' poster, which was designed in 1939 as a piece of war propaganda. As well as the original Keep Calm font, the medium weight of the poster, new weights are now available – Keep Calm Book (regular weight), Heavy and Light – and each weight comes with a complimentary italic. The message of the poster remains poignant, with the sale coming in the same week that Britain marked one year since the first lockdown was introduced.Keep Calm is a family of fonts developed from the now famous World War 2 poster that was designed in 1939 but never issued, then rediscovered in 2000. The fantastic price is a tribute to its exceptional rarity and condition." ![]() "It’s fitting, in this extraordinary time we are living in, that the original 1939 Keep Calm and Carry On poster came out as the top lot of the series. I’ve probably only seen about two or three and this is by far the best one I’ve seen."Īuctioneer and valuer Andrew Ewbank said: "It’s been an incredibly busy few days, with over 3,500 people registering to bid with us online, but the results have been worth all the hard work. ![]() "I’ve definitely never seen one in as good condition as that. When it comes to posters of any type, condition is paramount "Those posters come up very rarely indeed. Ivan said: "It’s probably the most famous of all the war posters although ironically it wasn’t used. Antiques expert Ivan Macquisten says the condition of the poster is 'by far' the best he has seen (Image: Kennedy News and Media) ![]()
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